Todd Young is co-founder and COO of the Gamestar+ platform. With robust industry tenure across global multimedia platforms and brands that include Sony, Todd drives the development and growth of the Gamestar+ platform with over a decade of venture strategy, finance, product, and marketing experience.
Gamestar+, the world’s first game streaming service for family game night, brings on-demand, interactive social games to your living room with some of the most iconic and well-known family board games and TV game show brands in the world – backed up by robust blockchain technology.
By partnering with Ava Labs, and building on Avalanche, a highly scalable and secure blockchain network that delivers powerful smart contract technology – Gamestar+ combines the best features of the new Web3 play-and-earn gaming ecosystem – with highly-social, family-oriented gameplay designed to bring players and friends closer together amidst the digital revolution.
The core principle that drives the development of Gamestar+ is the concept of social gameplay. Despite the ubiquity of smartphones, online gaming, consoles, and streaming content platforms, tangible value is still very much one-way – locked within a certain gaming environment, with no ability to cash-out or transfer value.
Gamestar+ leverages the extensive experience of our development team alongside Avalanche’s next-generation blockchain technology to not only reconnect players, families, friends, and gamers regardless of location but also to empower users with ownership over the value they generate during their play time.
Blockchain technology, however, can quickly become confusing. What does Avalanche do, and how does Gamestar+ integrate Avalanche technology to enhance the game night experience?
How Avalanche Blockchain Technology Empowers Gamestar+ Players
Avalanche is a next-generation blockchain network designed to provide Web3 applications and platforms with fast, low-cost and eco-friendly blockchain features. By integrating Avalanche technology into the architecture of the Gamestar+ platform, we’re able to provide players with features and powers never before seen on any other interactive streaming platform.
The fundamental promise of blockchain technology is decentralized individual sovereignty over value, assets, or data. While blockchain technology originated in the launch of the Bitcoin blockchain in 2009, the rapid evolution of the cryptocurrency and blockchain ecosystem has resulted in the creation of complex, robust, and dynamic blockchain platforms such as Avalanche.
Using Avalanche, it’s possible to create new game experiences that provide Gamestar+ players with the ability to take control over their gaming experiences, participate in the economics of Gamestar+, and create wholly unique individualized gameplay experiences on the fly.
Avalanche adds a new layer of experience to social gameplay. At a basic level, Gamestar+ functions as a live, on-demand game streaming platform that can be used to create interactive game night experiences that fuse the digital world with the real world.
The new frontier of the metaverse, however, opens the doors to unique features and benefits that aren’t available on contemporary game streaming or media streaming platforms. Gamestar+ and Avalanche make it possible for gamers to compete against each other for real-world value, rare NFT collectibles, and blockchain tokens that can be traded in the larger crypto market for real cash. The one-way nature of cash going into games, and not being withdrawable – is now a thing of the past.
The Gamestar+ platform is home to a wide range of industry-leading brands, franchises, and TV game shows that include Jeopardy, Wheel of Fortune, Scene It? and Family Feud, alongside IP from Lucasfilm, Disney Pixar, and Marvel.
Using Avalanche technology, Gamestar+ allows gamers and players to own, trade, mix, match, and fuse characters, collectibles, assets, and value from different gaming experiences to create their own vision of a metaverse-powered game night.
Transforming Play-to-Earn to Play-and-Earn
Play-to-earn gaming is one of the most explosively popular applications of blockchain technology within the entertainment industry. Play-to-earn games offer players the opportunity to collect blockchain tokens that can be withdrawn from a game platform and traded for other cryptocurrencies or fiat currency on cryptocurrency exchanges.
The technologically complex nature of most play-to-earn gaming platforms establishes a steep learning curve that must be overcome before players can begin generating real-world value from their play time. In order to access most play-to-earn games, for example, players must understand how to access digital assets that can be traded for in-game assets, create browser-based wallets compatible with games, and must possess an understanding of the basic principles of transacting with cryptocurrency.
Another issue present within the play-to-earn ecosystem is an emphasis on value generation over gameplay. Many play-to-earn games are developed by blockchain developers, rather than game developers, resulting in the creation and launch of play-to-earn games that are far from fun to play.
This steep learning curve prevents many players from joining the Web3 revolution due to the difficulty associated with connecting to the rapidly-evolving blockchain ecosystem. Gamestar+, however, simplifies and streamlines blockchain integration in order to provide players with the same benefits.
Gamestar+ introduces a new paradigm within the blockchain-based game ecosystem. Rather than provide players with play to earn functionality, Gamestar+ offers play and earn — players are rewarded for their play time and success in competitive social games through a highly accessible, easy-to-understand blockchain-based feature set that emphasizes fun over value generation.
Gamestar+ games aren’t designed to function as speculative or competitive NFT-generation games solely for the consumption of blockchain and crypto experts — Gamestar+ instead democratizes access to play-to-earn technology that makes blockchain gaming fun, leveraging NFTs and ]tokens to enhance the gaming and game night experience rather than complicate it.
Gamestar+ & Avalanche Partnership Follows Live Gamestar+ Platform Launch
Working with Avalanche, we here at Gamestar+ are able to offer families, friends, and gamers a new type of game night experience. Built around collaborative, social gameplay that not only brings iconic family board games off the coffee table and into the metaverse, but also simplifies access to a new model of blockchain-powered gameplay, Gamestar+ redefines play-to-earn as play-and-earn.
The launch of Gamestar+’s new Avalanche-powered features are supported by incubation specialists Faculty Entertainment, who operate as investors, incubators, and advisors for some of the world’s largest entertainment brands. Gamestar+ is already live with titles such as Family Feud available to stream and play live in combination with physical board game sets available exclusively from Target.
Blockchain crew, we have your back too! Sign-up for early KYC today, to be in with a chance to get the inside track on new gaming titles, unlockable items – and news on the $GSTAR token launch.
This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice.
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